hosts accessible tourism workshop
Industry specialists and disability organisations consulted over new travel campaign London, 26th February 2013 – the German National Tourist Office (GNTO) today hosted a product workshop and round table discussion to establish the requirements for promoting accessibility travel from the UK to Germany – a concept called Barrier Free Travel.
Representatives from tour operator companies, disability charity organisations, travel website specialists, plus Deutsche Bahn and the Germany Embassy were all involved in the discussions. These included subjects such as methods of assisted travel, different levels of accommodation, inspiring activities for all ages and for a wide variety of needs; in short, how visitors to Germany could
experience the fullest, most enjoyable and barrier-free holidays as possible.
Klaus Lohmann, the director for the GNTO UK and Ireland said: “The London Paralympics set a dynamic and vital example to the world in helping to bring the subject of disability into the mainstream. We want to keep this dynamism going, which is why we will be doing all we can to show that holidays in Germany can offer something for everyone in the most straightforward and rewarding way”.
The workshop comes ahead of a campaign, to be announced summer 2013, which will show just how the GNTO will be supporting the UK travel industry and consumers interested in barrier-free holidays. Any travel professionals interested in this campaign should contact the GNTO.
German National Tourist Office
PO Box 2695
London W1A 3TN
Tel: +44 (0)20 7317 0914
Fax: +44 (0)20 7317 0917