Travel organisations and accessibility experts give a warm welcome to GNTO’s planned campaign
London, 22nd May 2013 – guests from the some of the UKs most experienced organisations representing disability were given a preview today of the German National Tourist Office’s (GNTOs) forthcoming campaign (to be launched later this year), promoting ‘barrier free’ travel in Germany.
The term ‘barrier free’, is widely known in Germany and includes any form of restricted mobility, be it for families, elderly people, restricted sight or hearing problems, for example. The barrier-free campaign was outlined during a presentation and follow-up discussion and received a warm welcome from Deutsche Bahn, Lufthansa and DFDS, plus specialist UK travel organisations and advisory sites. Some of the main topics discussed included practicalities such as travelling on public transport in Germany, through to which regions offer the most choice to anyone with restricted mobility.
Klaus Lohmann, Director for the German National Tourist Office, UK and Ireland said “The most important thing is that anyone who travels to Germany should be able to do so with ease and confidence. Restricted mobility could be due to a sporting injury or visitors may be in a wheelchair – our aim is to try and make their experience as enjoyable as possible. Germany is open to all”. He added: “This is a long-term campaign for Germany and the input and feedback we have received today from people who can help us to gain from their expertise is invaluable”.
For more information about Barrier Free tourism please contact:
Victoria Kyme PR Manager
German National Tourist Office
PO Box 70700
Tel: +44 (0)20 7317 0914
Fax: +44 (0)20 7317 0917